Original content is one of your most important assets. However, you will need to take certain steps and dedicate time to protect it. Unfortunately, original content theft is very common on the internet, and few sites are unaffected by it. Considering that you will have thousands of articles to protect on your site, these processes can take a lot of time, so you might consider doing this only for your most important content.
Why is Original Content Your Most Important Asset?
If you are not new to the world of SEO, the answer to this question is very simple. It can be said that "content is king." You need original content to rank high on Google, and for this reason, you will need to have articles, images, and videos on your site. However, since copy-pasting is very easy, your original content can be stolen at any moment.
One disadvantage of your original content being stolen is Google's "duplicate content penalty," which is a system that lowers the ranking of non-original content. Although Google tries hard to find stolen content, it is sometimes possible to see stolen content from your site ranking higher. Therefore, you need to protect your original content as much as possible.
Use Copyright Notices and Visual Watermarks
To protect your original content, use copyright notices that indicate the content on your site belongs to you, and watermarks bearing your site's name that can be added to your images. This will make it more difficult to steal your content. Additionally, you can consider disabling the text selection feature for your articles. However, although this method may seem to prevent content theft at first glance, it is quite easy for someone knowledgeable to bypass this obstacle.
